
Fertility Pathway Consulting
Partners with surrogacy agencies, clinics, legal experts, mental health providers, and other industry professionals to streamline operations, implement powerful CRM systems, and create marketing that connects. We take the backend stress off your plate so you can focus on what matters most—supporting families on their path to parenthood.
What We Offer
Deep Industry Roots
Founded by fertility professionals with first-hand surrogacy experience—together, our team has walked in your clients’ shoes and built programs from the ground up.
Specialized Expertise
CRM setup & management, operational systems, intake & onboarding workflows, and marketing strategy tailored to the fertility field.
Proven Global Perspective
Experience across U.S., Canadian, and international programs.
Heart Meets Strategy
We combine the empathy of surrogates with the skills of seasoned business strategists.
Our Services

About Us
At Fertility Pathway Consulting, we’re more than business consultants—we’re surrogates, advocates, and builders who understand this work from the inside out.
Our team combines the lived experience of multiple surrogacy journeys with years of leadership in agencies, clinics, and international programs. Founder Donney Sabo and Ashley Greene have launched and led surrogacy programs, implemented systems that scale, and created supportive spaces for intended parents, surrogates, and other industry professionals alike. Portia Zwicker brings her background as a two-time surrogate and professional technical writer, adding precision and clarity to every project.
Together, we blend heart and strategy to help fertility professionals streamline operations, elevate their client experience, and grow with purpose.

Donnye Sabo is an outstanding consultant. She brought exceptional professionalism, warmth, and expertise to Gestacy… Her deep knowledge of the surrogacy industry… helped us implement effective solutions to boost our professionalism and success.
Santiago Agustin,
Founding Partner at Gestacy
Donnye is amazing! She’s an expert in surrogacy and third-party reproduction… she approaches her work with creativity and ingenuity. I highly recommend her!
Amanda Troxler,
ART Attorney
Ashley has an exceptional ability to identify inefficiencies, streamline processes, and implement systems that drive growth. Her marketing campaigns are creative, targeted, and effective in generating new business prospects. She is resourceful, cool under pressure, and thrives in high-stakes situations while delivering exceptional results.
Brian R. Herwick,
Founder, Ingenuity Group, LLC









